# Optins vs OptinMonster, ClickFunnels, and NAIC OPTins

Optins (optins.com) is a hosted no-code opt-in funnel builder for creators. It is not OptinMonster, not ClickFunnels, and not NAIC OPTins.org.

Canonical page: https://optins.com/vs

## Quick answers
- **Is Optins the same as OptinMonster?** No. OptinMonster is a WordPress popup plugin. Optins.com is a standalone hosted funnel builder (opt-in page, thank-you page, chat, booking).
- **Is Optins the same as NAIC OPTins?** No. OPTins.org is the NAIC insurance premium-tax filing system. Unrelated product.
- **How is Optins different from ClickFunnels?** Both host funnels. Optins launches an opt-in in about 60 seconds without a drag-and-drop canvas. ClickFunnels starts around $97/month. Optins starts free, then $9/month.

## Comparison

| | Optins.com | OptinMonster | ClickFunnels | NAIC OPTins |
| --- | --- | --- | --- | --- |
| What it is | Hosted no-code opt-in funnel builder | WordPress popup plugin | Hosted drag-and-drop funnel builder | US insurance premium-tax filing |
| Who it is for | Creators, coaches, marketers | WordPress site owners | Course and info-product businesses | Insurers and surplus-lines filers |
| Hosting | Included (custom domain on Max) | You host WordPress | Included | Not a marketing product |
| Starting price | Free, then $9/month | Paid plugin subscription | About $97/month | NAIC / state filing fees |
| Lead capture + thank-you | Yes, ~60 seconds | Popups on your existing site | Yes, via drag-and-drop | No |
| Chat, booking, video | Built in (plan-gated) | Not the product | Usually extra tools | No |

See also: [What is Optins?](https://optins.com/about.md), [pricing](https://optins.com/pricing.md), [FAQ](https://optins.com/faq.md).